{"id":4266,"date":"2024-11-12T14:24:41","date_gmt":"2024-11-12T19:24:41","guid":{"rendered":"https:\/\/tomo.com\/blog\/?p=4266"},"modified":"2025-04-17T17:09:12","modified_gmt":"2025-04-17T22:09:12","slug":"ally-vs-us-bank","status":"publish","type":"post","link":"https:\/\/tomo.com\/blog\/ally-vs-us-bank\/","title":{"rendered":"Ally vs. U.S. Bank"},"content":{"rendered":"\n<p>On the hunt for a home loan? Ally and US Bank&nbsp; are probably on your radar. But who\u2019s really giving you the best bang for your buck? Ally, the tech forward digital option, and US Bank, the tried and true bank, have their own strengths and weaknesses. Here\u2019s the lowdown on how they compare, and why Tomo Mortgage might just blow them out of the water.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/tomo.com\/mortgage\/interest-rates-today?utm_source=tomo_blog\">Compare lenders on TrueRate<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Ally: <\/strong>Ally may look like a fresh player, but this bank\u2019s roots run deep\u2014it started as GMAC, the mortgage arm of General Motors. Rebranded in 2009, Ally went all-digital in 2016, focusing on<a href=\"https:\/\/tomo.com\/mortgage\/rates?utm_source=tomo_blog\" title=\" conventional loans \"> conventional loans <\/a>with an average loan size of $408K. In 2019, they partnered with Better.com to amp up their tech game, delivering a sleek online mortgage experience. But Ally\u2019s not without its skeletons: a $98 million settlement for discriminatory lending in 2013 and a recent data breach scandal in 2024 show the road hasn&#8217;t always been smooth. Digital convenience? Yes. Clean track record? Not so much.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>U.S. Bank: <\/strong>U.S. Bank\u2019s been in the game since 1863, offering everything from conventional to <a href=\"https:\/\/tomo.com\/blog\/is-an-fha-loan-a-good-idea\/\" title=\"FHA\">FHA<\/a> and <a href=\"https:\/\/tomo.com\/blog\/who-can-get-in-on-a-va-loan\/\" title=\"VA\">VA<\/a> loans, an in person experience, plus a solid digital platform for homebuyers. But it hasn\u2019t all been so simple. In 2022, they faced a $37.5 million fine for opening unauthorized accounts, and in 2023, another $21 million penalty for mishandling unemployment benefits during COVID. While they offer a range of mortgage options and first-time homebuyer tools, their past regulatory missteps serve as a reminder to dig deeper when choosing a lender.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Tomo Mortgage:&nbsp;<\/strong>Launched in 2020, Tomo Mortgage is here to shake up the industry. We offer killer rates, zero lender fees, and a process that\u2019s all about making home buying easy and stress-free. Our customer reviews? 4+ starts on every review platform:&nbsp;<a href=\"https:\/\/www.consumeraffairs.com\/finance\/tomo.html?#scroll_to_reviews=true\">Consumer Affairs<\/a>,&nbsp;<a href=\"https:\/\/www.google.com\/search?q=google+tomo+mortgage+reviews&amp;oq=google+tomo+mortgage+reviews&amp;gs_lcrp=EgZjaHJvbWUyBggAEEUYOTIGCAEQRRhA0gEIMzQ5M2owajeoAgCwAgA&amp;sourceid=chrome&amp;ie=UTF-8#lrd=0x8644b57cb3ad3a03:0x18a5ac199a4e74fd,1,,,,\">Google<\/a>,<a href=\"https:\/\/www.bankrate.com\/mortgages\/reviews\/tomo\/\">&nbsp;Bankrate<\/a>,&nbsp;<a href=\"https:\/\/www.zillow.com\/lender-profile\/hellotomo\/\">Zillow<\/a>, etc. We\u2019re not just a breath of fresh air\u2014we\u2019re a whole new way of doing things.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">The breakdown<\/h3>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><\/td><td><strong>Ally<\/strong><\/td><td><strong>U.S. Bank<\/strong><\/td><td><strong>Tomo Mortgage<\/strong><\/td><\/tr><tr><td>Founded<\/td><td>1985<\/td><td>1863<\/td><td>2020<\/td><\/tr><tr><td>On-time Close Rate<\/td><td>Not Reported <\/td><td>Not reported<\/td><td>98%<\/td><\/tr><tr><td>Customer Reviews<\/td><td><a href=\"https:\/\/www.consumeraffairs.com\/finance\/ally-bank-mortgages.html\" title=\"1.0 stars\">1.0 stars<\/a> on Consumer Affairs <\/td><td><a href=\"https:\/\/www.consumeraffairs.com\/finance\/us-bank-mortgages.html\" title=\"\">1.0 stars<\/a> on Consumer Affairs<\/td><td><a href=\"https:\/\/www.consumeraffairs.com\/finance\/tomo.html?#scroll_to_reviews=true\">5.0 stars<\/a> on Consumer Affairs<\/td><\/tr><tr><td>Employee reviews<\/td><td><a href=\"https:\/\/www.glassdoor.com\/Reviews\/Ally-Financial-Reviews-E7222.htm\" title=\"\">3.8 stars<\/a><\/td><td><a href=\"https:\/\/www.glassdoor.com\/Overview\/Working-at-U-S-Bank-EI_IE8937.11,19.htm\" title=\"\">3.5 stars<\/a><\/td><td><a href=\"https:\/\/www.glassdoor.com\/Reviews\/Tomo-Reviews-E5526789.htm\">4.1 stars<\/a><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/tomo.com\/mortgage\/app\/preapproval\">Get a personalized rate quote<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How to judge mortgage lenders<\/h3>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Interest rates:<\/strong> Don\u2019t get fooled by flashy numbers. Always compare the \u201cpar rate\u201d with 0 points and check out the <a href=\"https:\/\/tomo.com\/blog\/what-are-apr-and-interest-rates-which-is-more-important\/\" title=\"APR (Annual Percentage Rate)\">APR (Annual Percentage Rate)<\/a>. This is your real cost of borrowing, so get the full picture before signing up.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Lender fees:<\/strong> Also called \u201c<a href=\"https:\/\/tomo.com\/blog\/what-is-a-origination-fee\/\" title=\"origination fees\">origination fees<\/a>\u201d or \u201capplication and processing fees, in which most lenders tack on thousands. At Tomo Mortgage, we\u2019re lender fee-free, saving you thousands of dollars at closing.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>On-time close rate:<\/strong> This is how often lenders actually close on the promised date. Industry standard? About 40%. But Tomo Mortgage &#8211;flexing a 98% on-time close rate, and we&#8217;re proud of it. Other lenders don\u2019t even bother to share this info, but it\u2019s a huge deal.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Pre approvals:<\/strong> While some lenders don\u2019t take the time necessary to prepare a strong pre approval and offer letter, this is critical to making a successful offer on a new home. Tomo Mortgage\u2019s online <a href=\"https:\/\/tomo.com\/blog\/how-to-get-pre-approved-for-a-mortgage\/\" title=\"pre approval\">pre approval<\/a> only takes 15 minutes, and it includes a soft credit check\u2014but way more reliable when you\u2019re making an offer on a home.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Customer satisfaction:<\/strong> If you\u2019re finding it tough to trust what lenders are telling you, one of the best ways to gauge their reliability is by looking at reviews from people who were once in your shoes. Did those customers have a smooth experience with the lender? What went right\u2014or wrong?<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Employee reviews: <\/strong>Insights into employee satisfaction can reveal a company\u2019s values and transparency. Unhappy employees often lead to bad overall experiences. (See what their engineers have to say, for example.)<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/tomo.com\/mortgage\/app\/preapproval\"><strong>Get pre approved <\/strong><\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">The verdict?<\/h3>\n\n\n\n<p><\/p>\n\n\n\n<p>If you value emphasis on conventional loans Ally could be worth considering. They excel with digital lending and know their lane, however their questionable lending practices and low customer satisfaction may be a reason to pause. If you already bank with U.S. Bank, it might feel straightforward to stick with them to get your home loan, and they could be a viable option if an in person lending experience is of value to you. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>However, for most people the most important factor is the rate. Here at Tomo Mortgage our rates are typically 0.48 points lower than other lenders, keeping thousands of dollars in our clients pockets. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>So, we\u2019re obviously biased, but we\u2019d say don\u2019t choose either. Tomo Mortgage has lower rates, lower fees, and better reviews. It\u2019s a pretty obvious choice.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>*sources: Business Insider Mortgage Reviews:&nbsp;<a href=\"https:\/\/www.businessinsider.com\/personal-finance\/mortgages\/ally-home-loans-review\" title=\"Ally\">Ally<\/a>, <a href=\"https:\/\/www.businessinsider.com\/personal-finance\/mortgages\/us-bank-mortgage-review\" title=\"U.S. Bank\">U.S. Bank<\/a> and&nbsp;<a href=\"https:\/\/richeymay.com\/insights\/hmda-market-share-dashboards\/\">HMDA<\/a>&nbsp;data from 2023<\/p>\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--30);margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);margin-left:0;margin-right:0;\" class=\"has-link-color wp-elements-c54b177fd5d2f341f8967a20726f2ac0 wp-block-post-author has-text-color has-contrast-color has-background has-tertiary-background-color has-large-font-size\"><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__name\"><a href=\"https:\/\/tomo.com\/blog\/author\/clairegtomonetworks-com\/\" target=\"_self\">Claire Gallaudet<\/a><\/p><p class=\"wp-block-post-author__bio\">Claire is a Mortgage Analyst at Tomo, where she explores the data and trends shaping the housing market. She is especially interested in how economic forces impact homebuyers. A Seattle native, she now lives in Austin, where she balances analysis and communications with teaching yoga and walks around the lake with her dog.<\/p><\/div><\/div>\n\n\n<p>If you&#8217;re ready to start your journey to homeownership, <a href=\"https:\/\/tomo.com\/mortgage\/app\/preapproval\" title=\"\">get pre approved with Tomo Mortgage today.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On the hunt for a home loan? Ally and US Bank&nbsp; are probably on your radar. But who\u2019s really giving you the best bang for your buck? Ally, the tech forward digital option, and US Bank, the tried and true bank, have their own strengths and weaknesses. Here\u2019s the lowdown on how they compare, and [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":4267,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[286],"tags":[],"class_list":["post-4266","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lender-reviews"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/tomo.com\/blog\/wp-content\/uploads\/2024\/11\/ally-vs-us-bank-jpg.webp","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/posts\/4266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/comments?post=4266"}],"version-history":[{"count":3,"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/posts\/4266\/revisions"}],"predecessor-version":[{"id":5265,"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/posts\/4266\/revisions\/5265"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/media\/4267"}],"wp:attachment":[{"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/media?parent=4266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/categories?post=4266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tomo.com\/blog\/wp-json\/wp\/v2\/tags?post=4266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}